Have you ever looked around your house, really looked, and noticed how many items are housed in plastic? A lot. In fact, I
dare you to go to your bathroom, kitchen or laundry room and
take count. 

That's what I did and I realized there has to be a better way. As a frequent sailer and beach goer in Los Angeles, I saw the problem firsthand. We only have one planet and one life, and each one of us plays a vital role in the health of our home, community, and planet. However, after searching, I found a few products that made
sustainability desirable.

That is where Heffen comes in. Heffen means "to raise" in
Dutch and our mission is to raise the standards on everyday household essentials.  

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My husband and I made the choice to move back to the midwest (Kansas City!) but I kept my passion of wanting to make amazing plastic-free products. And after nearly a year of working natural cosmetic chemists, perfumers and industry experts, and many product trials, I believe we've created products that are better for the planet and something you will love using.  

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Alayna Donahue (Van Hall), founder

 

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