The experience you deserve,
without the plastic waste.
Our mission is to elevate the standard on everyday household items by creating waste-free, beautiful products that don’t compromise for people or the planet.
"You shouldn't have to choose between the experience you desire today and a better, plastic free future. Now you don't have to."
- Alayna Van Hall, founder
GOOD FOR YOU & THE PLANET
100% PLASTIC FREE
(less weight to ship)
LOWER CARBON FOOTPRINT
HANDCRAFTED IN USA
100% INGREDIENT TRANSPARENCY
PLANT-BASED, SCIENCE-BACKED FORMULAS
SEPHORA AND WHOLE FOODS STANDARDS
(including no parabens, no phthalates, no known or suspected carcinogens or endocrine disruptors)
Heffen was inspired by the need to do everything we can for a better future for our planet and our bodies, while not compromising the functionality and luxury we deserve from our favorite household staples.
As an avid sailor and beach goer, our founder saw the amount of plastic in the ocean firsthand. While there is a large movement to tackle this problem, she could't find the products she loved without compromising on quality, design or sustainability. So she founded Heffen.
Heffen translates to "raise or lift" in Dutch. We are raising the standards on home essentials by creating products that don't compromise. Some might call it "Heffen on Earth".